With sprawling beachside bars, international headliners, free-flowing beer and DIY art workshops, the much-anticipated Corona Sunsets Festival kicked off for the second consecutive year in Hong Kong on an unparalleled high.
With a rather poetic tagline “At Sunset We Rise”, the festival taps into the magical hour that is sunset. This year, around 6000 enthusiasts thronged the beaches of Stanley Plaza and Stanley Promenade to embrace the ‘good life’. As Joe Pau, Marketing and Trade Marketing Manager of Corona Hong Kong, explained, “Corona encourages people to go outside, especially to the seaside. Sunset is that surreal moment when day merges and finally dissolves into the night. Corona wants people to soak in the fleeting beauty of the sunset through music and party and good beer.”
Spread over two days, the Hong Kong chapter of the festival saw Corona’s philosophy of “This is Living” come to life through a weekend of musical extravaganza, featuring the UK’s hit DJ Marc Vedo and local star Supper Moment, along with a host of other bands and DJs, arts and crafts mementos and, of course, Corona’s signature cocktails.
Text: Suchetana Mukhopadhyay