First N°21 store in Hong Kong opens

Two years after opening its first store in Tokyo, high-end Italian brand N°21 has landed in Hong Kong.

The fashion house’s newest shop is located on Ice House Street in Central. The store was co-designed by architect Hannes Peer and N°21 founder Alessandro Dell’Acqua to resemble the contemporary art of Damien Hirst. Marquinia marble and mirrored walls are among the modern design elements featured.

N°21 debuted as a brand with its Fall/Winter 2010/2011 collection during Milan Fashion Week. Earlier this year, the brand opened its second store in Milan, and the label is sold at more than 600 multibrand retail locations. The brand offers men’s and women’s clothing, shoes and accessories.

This season’s collection will heavily play up mix-and-match pieces and androgynous elements, including large collars and oversized garments. More classically feminine elements will still be featured – stars, bows, lace and side slits, and pleats. Check, leopard and floral prints boldly take centre stage in this collection.